Regional LED displays
Right to non-exclusive advertising display on the pre-match, half-time and post-match hoardings in the front row
display type: Full rotation
Make the stadium your stage: Showcase your brand at the Franz Beckenbauer Supercup!
Secure an eye-catching presence for your company at the start of the German football season 2026/27!
Find out moreca.0Mio.
annual TV viewers
Saturday, 22nd August
first match of the season
The match for the first title of the season
The 2026 Franz Beckenbauer Supercup - your chance to be part of the season's first major highlight in Germany! On August 22nd, the Bundesliga champion will face the DFB Cup winner. A traditional top-of-the-table clash that thrills football fans across Germany and kicks off the new season with excitement.
Take advantage of this very special stage to raise your company’s profile at the first title match of the new season. Perimeter advertising at the Franz Beckenbauer Supercup is the ideal way to strengthen your brand, attract potential new employees, and demonstrate your commitment to the region. We will work with you to design the right package at attractive conditions with a low entry barrier. Present yourself where emotions and attention are guaranteed!
Impressions of the Supercup 2025
A special opportunity for companies
Why become partner of the Supercup?
The Franz Beckenbauer Supercup offers regional companies a unique stage. Present yourself to tens of thousands of fans and use the prestige of this high-calibre event to boost your brand's profile.
The Supercup attracts huge audiences in the stadium, the media and the region. By being a partner, you can secure attention exactly where your target group is.
Sports sponsorship has a powerful impact: by becoming a partner of the Franz Beckenbauer Supercup, you can present your company as committed to the local community and to sport. This fosters trust and goodwill, setting you apart from your competitors.
Use the emotional power of football to increase your visibility as an employer. Sponsoring the Franz Beckenbauer Supercup will position your company as an attractive employer, helping you to attract new talent and retain existing employees.
The Franz Beckenbauer Supercup brings together the worlds of business, sport and the media. Make valuable contacts and engage in dialogue with other sponsors and decision-makers.
Your rights as a partner of the Franz Beckenbauer Super Cup
Video advert
Right to show a video clip on the video screens
display type:
3x 30 seconds (before the match, during half-time and after the match)
Ticketing
Entitlement to 4 VIP tickets including catering and 2 parking tickets, as well as 4 general admission tickets
.jpg)
Promotion
Right to hold a public promotional campaign in the vicinity of the stadium
Thank you for your interest. Our team will be in touch with you shortly.
Please check your inbox and confirm your subscription to stay up to date on our fast-paced industry, with unmatched knowledge and expert opinions you can trust.
Find out more now!
Would you like to find out more about the options available for the 2025 Franz Beckenbauer Supercup and are you interested in a partnership? Use the form below to get in touch with us and discuss your advertising options with our colleagues.
